Monday, September 30, 2019

Political Family

Chapter 1 Introduction to the Study Chapter 1 covers five parts: (1) Background and Theoretical Framework of the Study, (2) Statement of the Problem, (3) Significance of the Study, (4) Definition of Terms, and (5) Delimitation of the Study Part 1, Background and Theoretical Framework of the Study, presents the rationale for the choice of the problem. Part 2, Statement of the Problem, describes the major and specific questions that this study will seek to answer. Part 3, Significance of the Study, cites the benefits that could be derived from the findings of the study.Part 4, Definition of Terms, presents the conceptual and operational definitions of the key terms that will be used in the study. Part 5, Delimitation of the Study, specifies the scope of the study with regards to the variables, the participants, and the instruments that will be used to gather data. Background and Theoretical Framework of the Study â€Å"The family is the strongest unit of society, demanding the deepest loyalties of the individual and coloring all social activity with its own set of demands. † Jean Grossholtz (1964, 86-87) In the Third World, the elite family has long been a leading actor in the unfolding of the national pageant.More, specifically in the Philippines, elite families can be seen as both object and subject of history, shaping and being shaped by the processes of change. These families have provided a strong element of continuity to the country’s economic and political history over the century past (McCoy 1994, 1). In 1950s Robert Fox (1959, 6) described the Philippines as â€Å"an anarchy of families,† in which the Philippine political parties usually have acted as coalitions of powerful families. The rise of powerful political families was attributed to the Republic’s emergence as a weak, postcolonial state (McCoy 1994, 10-11).According to McCoy (1994, 13), after Spain and United States colonial rule, the Republic thus developed as a state with both substantial economic resources and weak bureaucratic capacity. It is this paradoxical pairing of wealth and weakness that opened the state to predatory rent seeking by politicians. Based on Migdal’s research (1988, 9) on Third World politics, he finds that the source of the state’s weakness—the social organizations such as â€Å"families, clans†¦tribes, patron-client dyads† continue to act as competing sources of authority.Despite the apparent influence and significant factor of the family upon wider society and its politics, most historians, both Filipino and foreign, have ignored this problem. According to Schneider (1969, 109-110), instead of studying and analyzing the Philippine political history through the paradigm of elite families, they have generally treated Philippine past and politics solely through as an interaction of state, private institutions, and popular movements.Even social scientists, despite an obligatory bow in the di rection of the family, have generally failed to incorporate substantive analysis of its dynamics into rendering of the country’s social and political processes. Social science as often happens in the study of the Philippines thus diverges from social reality, according to Alfred W. McCoy (1994, 1). At present, there is still a lacking scholarly analysis of either individual Filipino families or family-based oligarchies.While other Southeast Asian societies have produced some useful biographies and autobiographies, the Southeast Asian regions still have little nondynastic family history that can serve as a model for future Philippine research (McCoy 1994, 2). One of the provinces in the Philippines that have no study about family-based politics is Aklan. The Province of Aklan is located in the Northeast portion of Panay Island. It was the oldest province in the Philippines organized in 1213 by settlers from Borneo as the â€Å"Minuro it Akean. In 1565 Miguel Lopez de Legaspi landed in Aklan, and divided the â€Å"Minuro it Akean† five encomiendas which he distributed among his farming followers. Along with political change, the Spaniards introduced Christianity. In 1716, the area of the â€Å"Minuro it Akean† was designated as a province but it was called Capiz. After the Americans took the country from Spain in 1901, Don Natalio B. Acevedo, Aklan delegation head, presented the first memorial for the separation of Aklan from Capiz to the Junta Magna headed by Commissioner Dean C. Worcester.For the same purpose, the Aklanons in Congress filed numerous bills, including Urquiola-Alba bill in 1920, the Laserna-Suner bills in 1925 and 1930, and the Tumbokon bill in 1934. Aklan finally became an independent province when President Magsaysay signed into law the Republic Act 1414 on April 25, 1956. This was made through the efforts of Congressman Godofredo P. Ramos, and then the province was inaugurated on November 8, 1956. (Aklan Directory 2011, http://www. aklandirectory. com/aklan/, ret. 9/16/2012) Political families thrive in all but one province in the Philippines.From Batanes to Tawi-tawi, with the exception of Kalinga, members of political families hold public posts, both elective and appointive. GMA News Research has identified at least 219 political families that dominate the country’s political landscape. (2011, http;//www. gmanetwork. com, ret 9/30/2012) Like these provinces, Aklan’s history is also filled with family-based politics. In order to better understand the present political situations, studying the political history of Aklan in the lens of the familial perspective can led to discover new dimensions in our national history.The history of a political family in a particular province can be a microcosm of the kind of politics that happens in the Philippines. Thus, this study offers this perspective and understanding. Statement of the Problem This study is conducted to find out the political hi story of Aklan, through the case study in historical method of a selected political family in the province. Unlike Latin America, much more of the Philippine social research treated the country’s political history through its formal institutional structures rather than on the importance of the family and family history.However, it can be seen that in the works of several theorists and researchers like Wolf, Grossholtz, Kuznesof, Freyre, and Schneider, political families in the Philippines and around the world are found to have a more dominant force in shaping the society’s history including political, social, and economic institutions. Specifically, this study will seek to answer the following questions: 1. How the political family in Aklan emerged? 2. How do they maintain their influence in the province? 3. What are the family’s political practices to retain power? Significance of the StudyThis qualitative research may be significant primarily to historians in analyzing the centrality of family-based politics to many periods and problems in the Philippine history. For social scientists, this study will help them delve the roles of family as a primary unit of political organization; and will serve as a model for future Philippine research. For political science students, the findings of this study will help them understand the influence of political families on the course of Philippine politics. This study will also help politicians to formulate political strategies and practices based on the history of a political family.Lastly, this study can be added as a significant literature on the political history of Aklan; as well as, it can provide meaningful information for other related literatures. Definition of terms For the purpose of achieving clarity of meaning and interpretation, the following terms were defined. The Case study approach as an empirical inquiry investigates a contemporary phenomenon within its real-life context. (Yin 1984, 24) The Historical method comprises the techniques and guidelines by which historians use primary sources and other evidence to research and then to write histories in the form of accounts of the past. (2012, http://en. ikipedia. org/w/index. php, ret. 9/30/2012) A  political family  is a  family  in which several members are involved in  politics, particularly  electoral politics. Members may be related by blood or marriage; often several  generations  or multiple  siblings  may be involved. (2012, http://en. wikipedia. org/w/index. php, ret. 9/30/2012) The Province of Aklan  is located in the Northeast portion of Panay Island, and has a total land area of 1, 817. 9 km? which is composed of 17 municipalities. It has a total population of 495, 122 (NSO 2007 census), and Kalibo is the capital town. (Aklan Directory  2011, http://www. aklandirectory. om/aklan/, ret. 9/30/2012) Delimitation of the Study This study will be conducted during the first semester of the school year 2012-2013 until the second semester of the school year 2013-2014. This will be conducted among a purposively selected political family in the Province of Aklan. The case study in historical method will be used in this study to investigate the political history of the Province of Aklan. The researchers in order to collect detailed data needed in this study will employ participant observations, key informant interviews, directly interview the participants, and examine relevant records, documents, and reports.Chapter 2 Review of Related Literature Chapter 2 includes previous studies on political families which are divided into the International Context, the Philippine Context, and the Visayan Context. The International Context includes the previous studies on family-based politics and the history of elite political families around the world. The Philippine Context includes studies about the Filipino family and Philippines as a weak, postcolonial state that led to the em ergence of political families. The Visayan Context includes case studies of two political families in the Visayas — the Lopez family and the Osmena family.Political Families The International Context In almost any country in the world, there are always leading political elite families that exist. A significant number of these families can be traced in United States, Brazil, and Mexico. In the United States, the well-known Adams Family of Massachusetts has been the subject of much autobiographical and biographical research. Meanwhile, the Pessoa family is popular as leading actors in Brazilian politics, and the Sanchez-Navarros’ family of Mexico is known for both wealth and power.For several decades, Latin American historians have used detailed microstudies of elite families to discover new dimensions in their national histories. As Gilberto Freyre (1964, 155 and 161), a pioneer in this field, once argued, anyone studying a people’s past will find that historical constants are more significant than ostensibly heroic episodes and will discover that what happens within the family is far more important than often-cited events in presidential mansions, in parliaments and large factories. Applying this perspective toBrazil, Freyre found that Brazil’s most distinctive elite families emerged in the sugar districts of the northeast during the sixteenth century- fusing land, sugar, and slaves to become patriarchs of â€Å"untrammelled power† or unlimited power and â€Å"total fiat† or absolute decree. Arguing that the patriarchal family still exerts a subtle influence on the â€Å"the ethos of contemporary Brazilians,† Freyre cites the case of President Epitacio Pessoa who in the early decades of this century was known as â€Å"Tio Pita† (Uncle Pita) in recognition of his penchant for appointing male relations to key government posts.Another historian, Linda Lewin (1979, 263) has produced some of the most refined h istoriographic reflections on the connection between familial and national history in her writing on the Pessoa family of Paraiba State in Brazil. By the late 1970s the field of family history was so well developed in Latin America that another Brazilian historian Linda Lewin (1979, 263) stated that the â€Å"family-based† approach to the political history as a â€Å"commonplace in Brazilian history. Many historians had already employed the family historiography as an approach in discovering different dimensions of Brazilian political history thus making it popular around Latin America. Similarly, an essay by Felstiner (1976, 58) on the role of kinship politics in Chile’s independence movement began with the words â€Å"the importance of the family in Latin America goes unquestioned. † Many historical documents show that the leading elite families in Chile, such as the O’Higgins family, started the movements for independence against the Spanish colonizer s.A decade later, Latin American historians were still unanimous in their belief that the elite family played a uniquely important political role in their region. Introducing eight essays, Elizabeth Kuznesof and Robert Oppenheimer (1985, 215) observed that the family in Latin America is found to have been a more central and active force in shaping political, social, and economic institutions of the area than was true in Europe or United States. Indeed, they found that institutions in Latin America society make much more social sense, particularly in the nineteenth century, if viewed through the lens of family relationships.As democracy flourished in the young Latin America, elite families engaged in the political arena and started to stabilize political institutions, such as the electoral system and civil society. Charles H. Harris, a historian, (1975, 314) stated that the Sanchez-Navarros’ family is one of the oldest and most influential families of Spanish descent in Mexico since 1577. The Sanchez Navarro family's â€Å"latifundio† or an estate composed of two or more haciendas  is composed of seventeen haciendas and covers more than 16. 5 million acres—the size of West Virginia.It is said to be the largest  Ã¢â‚¬Å"latifundio† ever to have existed, not only in Mexico but also in all of Latin America. In Harris’ discussion of the acquisition of land, the technology of ranching, labor problems, and production on the Sanchez Navarro estate, and of the family's involvement in commerce and politics, he finds that the development of the  Ã¢â‚¬Å"latifundio†Ã‚  was only one aspect in the Sanchez Navarros' rise to power. He also emphasizes the great importance of the Sanchez Navarros' widespread network of family connections in their commercial and political activities.Reflecting their rich historical traditions, America have also produced impressive family histories. Political families are not a new concept in the United States. The Adams family of Massachusetts, for example, has been the subject of autobiographical and biographical research. (Musto 1981, 40-58) The  Adams political family  is one of the most prominent political families in United States history, originating in Massachusetts and having a profound impact on the development of the nation's path from the 18th century and onwards.The family has produced numerous important New England politicians as well as two Presidents – John Adams (1797-1801) and George Adams (1851-1861) but also several ambassadors and literary figures. The children and grandchildren of the Adams family were raised with the idea that public service was expected of you. (2011, http://seattletimes. com/html/nationworld/2004164299_dynasty05. html, ret. 10/10/2012) Similarly, like other developed and developing countries around the globe, the history of Philippines is also shaped by elite families that play leading roles in the control and influence on insti tutions of the government.The Philippine Context The political families are the actors that have played in the political landscape of the Philippines and have shaped the outcome of the past and are engaged in shaping the future of the Philippines. The Philippine history should not only be viewed as the interaction of different institution of society such as the state, civil societies, the Roman Catholic Church, and the different popular movements. Instead, we should also dissect its political history through the paradigm of elite families.The importance of family-society relationship in the Philippines based on Jean Grossholtz’s description (1964, 86-870, â€Å"the strongest unit of society demanding the deepest loyalties of the individual and coloring all social activity with its own set of demands. † He then remarked that the communal values of family are often in conflict with the impersonal values of the institutions of the larger society. Many Filipino historians have been critical, and they generally disregarded the leading families and provincial elites in the Philippines on ideological grounds.Nationalistic historians have dismissed the country’s elites for being traitors and conformists to the colonizers. Teodoro Agoncillo (1960, 644-645), one the most famous historian in Philippine history, remarked that the ilustrados have betrayed the revolution. Renato Constantino (1975, 232), a contemporary of Agoncillo, called the same elites as collaborators. According to the founder of the Communist Party of the Philippines, Jose Maria Sison, the country’s elites were a small alien element – either rural feudal landholders or urban, comprador bourgeoisie as cited by Guerrero (1979, 234-249).According to McCoy (1994, 4), most Filipino biographies, the potential building blocks for elite-family studies, are more hagiography (idolizing biography) than history. Many of these biographies are funded by the family or the person that is the subject of these biographies. Biographers write as if death has cleansed what misdeeds their subject has done in society. Such accounts, McCoy added, are exoneration from the charges of their enemies, silence about their cunning or corruptions, and a celebration of their contribution to the nation.McCoy commented that the weak state and powerful political oligarchies have combined to make a familial perspective on national history relevant. The Philippines has a long history of strong families assuring social survival when the nation-state is weak. In the 20th century, the state has collapsed, partially or wholly, at least four times in the midst of war and revolution. After independence in 1946, moreover, the Philippine central government lost control over the countryside to regional politicians, some so powerful that they become known as warlords.In Philippine politics a family name is a valuable asset. A good name translates strongly to an advantage in polling. Believing that an established name carries cachet and qualification, parties often favor a promising scion of an old line when selecting candidates. Many Filipino politicians use their kinship networks (McCoy 1993, 10), to assure their ascension to power. A kinship network is a working coalition drawn from a larger group related by blood, marriage, and ritual.As elite families bring such a flexible kinship ties into the political arena, elections often assume a kaleidoscopic complexity of coalition and conflict, making Filipino politics appear volatile. It has a unique capacity to create informal political team that assigns specialized roles to its members, thereby maximizing coordination and influence. The Visayan Context Most of the well-known political families in the Philippines have political roots in their home provinces. Whether in the provinces of Luzon, Visayas, or Mindanao, there would always be certain political families that would dominate the political arena.The Lopez Family In A lfred McCoy’s essay (1994, 429-517) â€Å"Rent-Seeking Families and the Philippine State: A History of the Lopez Family† illustrates the close connection between state power and the private wealth by elite families in the Philippines. He says that in the Philippine setting, the study of a single rent-seeking family may be the most appropriate way of bridging the gap between western economic theory and the Filipino familial paradigm. Among the leading Filipino families, the Lopezes are, by virtue of their history, well suited for such a case study.Seeking knowledge of the family’s origins and early character, McCoy’s essay begins in the 1870s when the Lopezes enter the historical record as pioneer sugar planters on the plantation frontier of Negros Island. But early on 1850s, they already first appeared to be local merchants. Basilio Lopez served as one of Jaro’s cabeza-de barangay and later as a gobernadorcillo. The growth of their political and co mmercial influence paralleled the emergence of national political elite (McCoy 1994, 440-441).While the second generation consolidated property and position within a regional planter elite, their children made a successful transition to sugar milling and commerce during the 1920’s. In the five generations of the Lopezes it has a history of both skillful male and female entrepreneurs and politicians (McCoy 1994, 441-444). However, among the family’s twenty-six hundred descendants, it was Eugenio and Fernando Lopez, who initially raised the family’s position to first rank of national prominence. Backed by Eugenio’s growing wealth, Fernando Lopez was appointed as a mayor of Iloilo City for two years in September 1945.He quickly secured overall leadership of the province, relegating Jose Zulueta, his ally, to the position of perennial challenger. His career as provincial politician involved the using violence to advance their interests. In 1946 the Lopezes sh ifted their capital and residence to Manila. They traded in influence and avoided violence. No longer rooted in the land or dependent upon the social power of the provinces, the Lopezes came to depend upon the state, through the medium of presidency, for the financial and regulatory concessions that would assure the prosperity of their corporations.With the Lopez brothers’ relations with a succession of Philippine presidents, they prospered under the administration of their allies from their patron Quezon, Sergio Osme? a, Elpidio Quirino, and Manuel Roxas. In 1947, he was elected to the Senate. In 1965, the presidential candidate was Ferdinand Marcos. Fernando Lopez, despite his presidential aspirations, became Marcos' vice-presidential running mate, creating a ticket that married private wealth to populist appeal. The Lopez alliance with Marcos was a strategic blunder born of tactical necessity.To insure the defeat of incumbent President Macapagal, the Lopezes had felt compe lled to ally themselves with Marcos. Eugenio Lopez used his money, media, and machine to make Marcos president in 1965 elections. Not long after, Eugenio Lopez launched a major expansion and diversification program at Meralco. Again, with the Lopez support Marcos was reelected in 1969. In January 1971, however, a break occurred, which erupted into what may be the most public and vitriolic split in the Philippine political history.According to Marcos, the Lopezes were demanding concessions to advance their interests. According to the Lopezes, Marcos was demanding shares in their family corporations. Using the Manila Chronicle, the Lopezes began an attack, publishing exposes of graft within the administration. When a delegation of Tondo workers called upon the president at the battle’s peak, Marcos vowed: â€Å"we will crush the Lopez oligarchy to pieces. † After suffering five months of media criticism, Marcos finally sued for peace by paying a call on Eugenio at his Pa ranaque residence (McCoy 1994, 508).Sixteen months later in Marcos’s declaration of martial law, the Lopez family became the main target of his â€Å"revolution from above. † He used the same licensing powers that had built the Lopez wealth to destroy the family’s fortune and transfer their assets to a new economic elite composed of his own kin. Paul Hutchcroft (1991, 414-450), a political scientist said that, â€Å"using the state and its army, Marcos became the first president since Quezon to reduce the autonomy of provincial elites.He employed economic regulations, backed by threat of force, to pursue the main aim of his rule-changing the composition of the country’s economic elite. In Negros Occidental, for example, Marcos created a new stratum of supralocal leaders whom he financed with rents. On July 1975, Eugenio Lopez died of cancer in San Francisco while Geny Lopez remained in prison on capital charges. In the end, Marcos did not destroy the Lop ez family’s accumulated legitimacy, contacts, and skills (McCoy 1994, 518). Marcos’s fall from power in 1986 heralded the restoration of the Lopez fortunes.In the restoration of the family’s fortunes under President Aquino, it is argued that Eugenio Lopez succeeded in handing down enough of his capital and skills to perpetuate his family’s position within the national economic elite. In his essay, McCoy (1994, 431) explains the role of rents for it has a good deal about the weakness of the Philippines and the corresponding strength of Filipino political families. As defined by James Buchanan (1980, 7-8) rents appear when the state uses regulation to restrict â€Å"freedom of entry† into the market.If these restrictions create a monopoly, the economic consequences are decidedly negative—slowing growth and enriching a few favoured entrepreneurs. Competition for such monopolies, a political process called â€Å"rent-seeking,† can produce intense conflict. Anne Krueger (1980, 52-57) has argued that in many Third World countries rents are â€Å"pervasive facts of life. † In India such restricted economic activity accounted for 7. 3% of their national income in 1964, while in Turkey rents from import licenses alone represented about 15 percent of the gross national product in 1968.In the Philippines, political economists have applied this theory to explain how the Palace’s rent-seeking courtiers after Marcos era used state power to plunder the country. Manuel Montes (1989, 84-148), a Filipino economist, argues that â€Å"the economic structure of the country stimulates, encourages, and provides the greatest rewards to ‘rent-seeking’ activities. † As evidence for this provocative reconceptualization of rent-seeking, Montes offers his readers a superficial catalogue of businessmen who have served regimes from Quezon to Marcos. In the presidency of Manuel Roxas,† says Montes in a t ypical passage, â€Å"Soriano, Eugenio Lopez†¦ and Jose Yulo were influential businessmen. † The story of Eugenio Lopez illustrates that for over thirty years, he had used presidential patronage to secure subsidized government financing and dominate state-regulated industries, thereby amassing the largest private fortune in the Philippines (McCoy 1993, 429-430). In the Philippines, the succession of presidents has played partisan politics with the state’s economic powers, awarding loans and creating rents to reward the political brokers who assured their election.Underlying the executive’s partisan use of state power are political elites who fuse public office with private business. For the elites to justify the high risk of campaign investments, public office must promise extraordinary rewards. More than any other entrepreneur of the Republican era, Eugenio Lopez, Sr. , mastered the logic of political investment. The Lopez brothers, being the most successf ul rent-seekers, formed corporate conglomerates that relied in some way upon the state licenses.Since all of their major corporations were in some sense due to rent system, their commercial success involved a commingling of business and politics. Such a system leaves an ambiguous legacy (McCoy 1993, 435-437). Not only in Western Visayas had leading political families emerged as national actors but also a significant number are found in Central Visayas. The Osmena Family Another political family that has long dominated the political landscape of the Philippines for many years since the beginning of the 20th century is the Osmena family of Cebu.The Osmenas rose to prominence when Sergio Osmena, Sr. was elected governor of the Province of Cebu and then as Speaker of the Philippine National Assembly during the American colonial period. He was eclipsed only in power by the political maneuverings that Quezon made to overpowering him in the National Assembly and capturing the post as the P resident of the Philippine Commonwealth in 1935. After World War II, Sergio Osmena, Sr. went back to the Philippines as President to establish his control as head of the government in the Philippine archipelago.Osmena’s son, Serging, later became the governor of Cebu and candidate for the Presidency in the 1969 election against Ferdinand Marcos. The present generation of Osmenas is still politically active in Cebu and in national politics. The Osmenas dominated the political world of Cebu not through the usual guns, goons, and gold that are usually used by their political rival like the Sottos, Cuencas,and Duranos. The Osmenas dominated the provincial politics of Cebu because they are highly skilled in the craft of politics. (Resil, 1993, p. 316) They are wealthy, but their wealth do not equate for their capacity to coerce people to vote for them.They use their wealth skillfully, by using it for political gains. They are not as rich as their opponents who have huge haciendas but they show their prowess as politicians during elections. Elections are an exercise deeply inscribed in the Filipino political imagination. Theoretically, an election provides the occasion for society to take cognizance to itself. This is the time when citizens are most self-conscious, a season of stock-taking, when voters reflect on their collective state and history and make choices about leaders, policies, and â€Å"futures†.The â€Å"democratic space† or surface that allows an unlimited range for diverse values and commitments is most visible in incumbents submitting themselves for popular judgement and candidates presenting ideas of government, in the public exchange of contrary views, and, finally, in the voter weighing his or her options and casting a ballot in the ritual’s inner sanctum, the polling booth. (Mojares 1993, 319) The reality of Philippine politics is not tidy. Intensive exploitation of mass media and propaganda techniques crowd public spa ce during the electoral season.There are restrictions of thought and action; however, beneath the diversity and dynamism of election, these restrictions, according to Mojares (1993, 319), are an underdeveloped party system, elite dominance and ideological sameness of candidates, exclusion of those who fail to muster the considerable resources needed to mount a campaign, the subordination of issues to particularistic concerns, elaborate forms of terrorism and fraud, and the cultural baggage of traditional values of power and dependence.Elections, therefore, do not constitute a free field but are in fact, an arena in which the existing limits on participation are further exercised and enforced. In Philippine elections we have a case in which the elite or dominant class usually constructs political reality for citizens. This process may be seen in the centrality accorded to the election itself as field of action and a channel for effecting political change. In elections, obeisance is r endered to the â€Å"state† of the people are constituted or reconstituted as its â€Å"subjects†. In effect, the periodic holding of elections nourishes and renews the government’s system.In the process, it also tends to reify the existing system and deemphasize other areas of political work such as mass organizing, interest-group lobbying, and â€Å"armed struggle. †(Mojares 1993, 320) Elections, by their very nature, provide us with a concentrated expression of the process of ideological domination. This is one area in which Osmena phenomenon is important since the Osmena have built their dominance less on sheer economic power (though the use of such power was basic in their rise) or physical repression (though they were not innocent of its methods) than on their mastery of the instrumental aspects of electoral power building.From this they draw their distinctive character as Filipino kingpins. Skillful management of ideological practices takes precede nce over reliance on superior economic leverage (as in the case of the Lopez family), a system of traditional patronage (as in the Durano Family), a mix of religion and militarism (as in Ali Dimaporo), or systematic electoral fraud as what the Marcoses did. The matter of ideology both as the world of social meanings and the politician’s stance in this world is germane to achieving an understanding of the Osmenas.In electoral contest in Cebu, public discourse has been dominated by conservative politicians. Political speech gravitates around the two poles of personality and issues. The Osmena discourse skillfully combines both personality and issues. Personality is the low mode of discourse and encompasses the verbal abuse, muckraking, vulgar humor, and gossip. Issue is the high mode, consisting of the presentation of government platforms or the qualifications and social ideas of candidates. It is not however a systematic exposition of ideology but a minimalist statement of gen eral and abstract principles and a isting of specific projects. Public discourse on politics is neither wholly open nor free. Control of public channels of communication, elite construction of tradition, selective deployment of languages, and the limits of Philippine language situation-in concert with material conditions that sustain attitudes of political subjection- prosper ideological domination. The Osmenas are masters in the management of politics and are, in fact, the ones who inaugurated in Cebu politics the systematic use of modern mass media for electoral purposes.They are skilful in the selection of messages and the manipulation of symbols so effective in Philippine electoral politics, particularly in the context of the structurally undeveloped urbanism of Cebu. Theirs is an ideology of â€Å"developmentalism† and â€Å"modernity† with its promise of rational management, bureaucratic efficiency and technocratic expertise in the design and execution of public projects. It is a minimalist ideology, however, in its loose aggregation of generalities and particularities and in its avoidance of a systematic critique of structures of social and economic domination.The Osmenas have put their considerable entrepreneurial and organizational skills to good use in their electoral campaigns such as in managing finances, contracting a quality staff for media packaging and opinion surveys, and running an efficient campaign organization. They have a fund of political experience, an organizational network built up through many elections, the support of big business and the persuasive reputation of â€Å"winners. † The Osmenas have defined their electoral campaigns in terms of â€Å"crusades† that use primordial symbols of democracy, autonomy, and progress.More adept than their opponents in ceasing the ideological high ground, the Osmenas have defined political reality in advantageous terms. They appeal to both the past and the future, on o ne hand by resurrecting selective images of the past, and on the other hand, by evoking visions of a modern, progressive future in their campaign speeches. Underlying, the Osmena phenomenon is a practice of conservative politics, one that restricts the distribution of power and constructs the politics as pulitika.According to Reynaldo Ileto (1984, 10), pulitika is the perception of politics as a process of bargaining, with implicit self of factional interest involved. The interaction between the colonial power and its native wards was pulitika. At another level, it refers to the practices by which leaders cultivate ties of personal loyalty and indebtedness to them and simply attract votes. In the Philippines, pulitika is not politics (whether construed broadly as the totality of public or civic life or narrowly as democratic bargaining or consensus building). Rather, it is that field of politics largely constructed and dominated by the elites.It is in this context that families with economic resources and political skills come perpetuate themselves in power. The specific character of the Osmena dominance has been shaped by such factors as the American ethos of rational government, the personality, and temper of the Osmenas themselves, their belief in the electoral system and the characteristics of the region in which they have founded their beliefs. To a significant extent, the Osmenas are not only instrumentalists but true believers in the precepts of liberal democracy and free enterprise.Theirs, however, is a minimalist ideology subordinated to the exigencies and demands of action in the realm of pulitika. It is also an ideology that mobilizes people around their leadership does not empower them nor seriously address the structural problems of Philippine society. The Osmena dominance has been shaped as well by the practical grosser realities of power maintenance in the Philippines, which require of leaders not only ideological competence but expedience skill s in realpolitik, in the lower-oder devices of lying, bribery, horse trading, and thuggery.Political culture has constructed the families like the Osmenas, for a political family is the sum not just what its members posses or do but of how it is regarded in the community. Politicians like the Osmena’s adjust because of the altered conditions: modifying the rhetoric by adding new messages, revising their campaign style and addressing new issues. By doing so they can appropriate new symbols, coop new leaders, re-establish new borders that keep political action bounded yet pressures from the below will make it increasingly difficult to give new life or maintain the old boundaries.To the extent that these pressures build and are not meaningfully confronted, the Osmenas may find that no longer holds sway, that the terms of the struggle have shifted radically, and that the struggle for power is now taking place elsewhere. Synthesis Elite families can be seen as both object and subj ect of history, shaping and being shaped by the processes of change. In many countries all over the world, elite families engaged in politics to gain power and influence, in turn they shape the history of their country. Among these are political families from Brazil, Mexico, and United States.As the family-based approach in history was employed and developed in these countries, the interest to utilize this approach in the history of Southeast Asian countries grew. The Philippines as a weak, postcolonial state became a breeding ground for strong and influential political families that defined the history of the country. The leading family of Cebu, the Osmenas, emerged through the use of their skills in statecraft. The Osmenas have displayed their brilliance in organizing their political machinery and the employment of symbols during elections.Meanwhile, the Lopezeses of Iloilo, started as hacienderos until they became leading national actors and businessmen in 1950s. The great influe nce, wealth, and success of the Lopez brothers until today can be attributed to their rent-seeking activities. Chapter 3 Research Design and Methodology Chapter 3 has four parts: (1) Research Design, (2) Data Sources and Collection, (3) Site and Participant Selection, and (4) Data Treatment Procedures and Analysis Part 1, Research Design, discusses the structure of the study and the research approach to which the study will be anchored.Part 2, Data Sources and Collection, addresses the sources of the data and presents the research method that will be employed. Part 3, Site and Participant Selection, describes the rationale for choosing the setting of the study on how the participants will be collected. Part 4, Data Treatment Procedure and Analysis, details the specific procedures in analyzing the data that will be collected during the study. Research Design This study will follow the principles of the qualitative research.According to Holloway (1997, 2), qualitative research is a fo rm of social inquiry that focuses on the way people interpret and make sense of their experiences and the world in which they live. A number of different approaches exist within the wider framework of this type of research, but most of these have the same aim: to understand the social reality of individuals, groups and cultures. Researchers use qualitative approaches to explore the behavior, perspectives and experiences of the people they study. The basis of qualitative research lies in the interpretive approach to social reality.In line with the research design, the researchers will utilize the case study as the approach for this study. The case study approach (Yin 1980, 2) is a research strategy entailing an empirical investigation of a contemporary phenomenon within its real life context using multiple sources of evidence, and is especially valuable when the boundaries between the phenomenon and context are blurred. RESEARCH DESIGN Experiential Knowledge Preliminary Interviews Li terature Review Preliminary Conceptual Model Observation Interviews Documentary Evidence FindingsRevised & Enhanced Conceptual Model Working Hypotheses Member Checks Final Report Data Sources and Collection Historical method will be used to investigate the political history of Aklan in the lens of familial perspective. Historiography, according to Furay and Salevouris (1979, 223-224) is the study of the way history has been and is written, it is the history of historical writing. In studying historiography, there is no need to study the events of the past directly, but the changing interpretations of those events in the works of individual historians.The researchers in order to collect detailed data needed in this study will employ participant observation. Participant observation (Pearson 1995, 1) refers to a form of sociological research methodology in which the researcher takes on a role in the social situation under observation. The researchers will also directly interview the pa rticipants. Interviews (Lincoln, Y. S. , and Guba 1985, 37) provide very different data from observations: they allow the evaluation team to capture the perspectives of project participants, staff, and others associated with the project.In the hypothetical example, interviews with project staff can provide information on the early stages of the implementation and problems encountered. Key informant interviews will also be conducted. Key informant interviews (Pearson 1995, 1) are qualitative in-depth interviews with people who know what is going on in the community. The purpose of key informant interviews is to collect information from a wide range of people including community leaders, professionals, or residents who have firsthand knowledge about the community. The researchers will also conduct document studies.Existing records often provide insights into a setting and/or group of people that cannot be observed or noted in another way. This information can be found in document form . Lincoln and Guba (1985, 198) defined a document as any written or recorded material not prepared for the purposes of the evaluation or at the request of the inquirer. Documents can be divided into two major categories: public records, and personal documents (Guba and Lincoln 1981, 22). Site and Participant Selection The selection of the setting for this research will be the Province of Aklan.Two reasons were seen necessary for the researchers: first, there are several political families in the Province of Aklan, and second, the province has a rich political history. The participant for this research will be conducted among a purposively selected political family in the Province of Aklan. Data Treatment Procedure and Analysis A case study analysis consists of making a detailed description of the case and its setting. (Creswell 2007, 163) in analyzing the data, the researchers will create an organized file for data.They will then read through texts and make margin notes from its ini tial codes. After organizing and reading the data, the researchers will describe the case and its context. The researchers will then use categorical aggregation to establish themes or patterns. After establishing the themes or patterns, the researchers will use direct interpretation to interpret the case. They will then develop a naturalistic generalization. Lastly, after developing a naturalistic generalization, the researchers will present an in-depth picture of the case or cases using narrative, tables, and figures.

Sunday, September 29, 2019

Lifestyle Choices Essay

The article â€Å"Lifestyle Choices† is a researched article that talks about the economy and how changes affect the people within it. The Starter research article contains informative information on daily lives about health care, in today’s modern society we go through various choices in life and different walks in situations weather it financial situations, family issues or even work related problems. This article shows how to outweigh the bad to good and exercise good habits to create a better lifestyle. This research goes back and covers the last thirty years dating back when technology was the grounds of being formed. Something’s I enjoy about life is the fact that grounds for technology were being formed when I as a baby had no knowledge or use of it, such as the children(s) today. Social class determines your lifestyle form of living; it’s the group you belong to based upon your financial situations. This is one research that cannot be control or determined you can be an upper class person or a lower class person and sometime due to the luck of a draw it can flip anytime. That’s what I like about the topic â€Å"Assessing Class† because their no way unless you have no improvements to access another class. What I learned from this article is that hasn’t shy away from any topics considering our lifestyle issues and situations. It clearly states the factors of social classes a great overview of information. This article very much fits into sociology as it apart of our daily lives which includes the study of human society and its origins, development, organizations, and institutions. The major findings come from the data or series of surveys that has been done over decades of study’s which mostly includes volunteers to complete most studies. Lifestyle studies can be best examined through ethnicity our race, age, and suburban areas of residency and sexual preferences. This information was supported and document by Michael Sobel (1983) which he states, acknowledges, and compares sociology to our daily lifestyle as a â€Å"Mode of living.† He also presents the concept of â€Å"stylistic unity† by which he means â€Å"the patterns of behavior which constitute that lifestyle are empirically common; i.e., similar patterns are shared by a sufficient number of others, relative to all others. This article fits well with chapter 1 (Seeing Sociology in Everyday Life) under â€Å"Marginality and Crisis. I believe it fits here because it’s bringing the recipe for looking at the world’s society from a sociological perspective. What is used to reshape the economy and separate them though classes. The difference between this article that sets it apart from non-scholarly periodicals, such as newspaper and magazine is the fact that non-scholarly periodicals are mainly used to entertain. This journal has an abstract, a descriptive summary, and properly cited. Non-Scholarly are not completely from a known source it can be made up and the timing of the report can be inaccurate at times. They serve a different audience. What I find similar of the two is they can be found in the same place or setting it is up to the reader to select the one needed as far as common within there is none they are two completely different types of sources and everything must be documented or researched differently. From the introduction, word fonts to work cited they are done accordingly to source or audience. Work Cited: Research Starters – Sociology https://search.ebscohost.com/login.aspx?direct=true&db=rst&AN=37219700&site=ehost-live&scope=site John J Macionis, Sociology, The thirteenth Edition, The Sociological Perspective, 2010, 2008, 2007 (Pg.5-6)

Saturday, September 28, 2019

A reflective portfolio where you identify your learning requirements Essay

A reflective portfolio where you identify your learning requirements and discuss how you addressed those needs - Essay Example curriculum: reflexive practice is critical to establishing a proper corporate strategy and aligning people, tools and measurement instruments to guarantee business success. I first learned that corporate strategy development must consider the external market, internal stakeholders and the conditions of the marketplace in order to be successful. Hence, there is a need to harmonize resources and people effectively in order to maintain a competent competitive position in the market and ensure operational efficiency. This means being able to develop a team environment in which workers are motivated, considering quality of outputs, determining an effective marketing strategy and further maximising efficiency of operations. I was highly intrigued to understand the inter-dependency of marketing to the achievement of strategic goals. According to theory, companies that are the first-to-market with a new innovation actually become the pioneers that define the product category and maintain strong advantages (Agarwal and Gort 2001). First-to-market innovators become a model through which consumers judge late entrants into a marketplace and are often viewed more favourably by the consumer market (Kalyanaram and Gurumurthy 2008). For a business that desires to be a first-to-market innovator as a competitive tool, it is critical that a company maintains a well-developed marketing strategy, part of brand management. According to marketing theory, building a strong brand provides economic and competitive benefits for a business, provides less vulnerability to the marketing activities of competition, and provides more extensive word-of-mouth from consumer markets (Gounaris and Stathakopoulos 2004). One example of how a first-to-market innovator managed to gain consumer preference is the Sony Corporation with the release of the pioneering Sony Walkman in the early 1980s which revolutionized mobile consumer recreation. By having an effective promotional strategy, this company

Friday, September 27, 2019

Gaming and gambling addiction Research Paper Example | Topics and Well Written Essays - 2250 words

Gaming and gambling addiction - Research Paper Example Addicts should be provided with adequate help and treatment to get rid of the disease. However, we first need to define the gaming and gambling addiction? Secondly, roles of public and private organizations as well as individuals to stop and discourage online gaming and gambling should be well defined. Antonius has pointed out the same in his article when he say, â€Å" Studies have consistently demonstrated the existence of a small subgroup of video gamers that is seemingly ‘addicted’ to games. (Antonius et al. 205). Though initially the problem begun to erupt at a manageable scale but later on it expanded to a scale that attracted attentions of policy makers, developers and psychiatrists and there were all out efforts to address the issue. â€Å"This online component in gaming led to the initiation of (private and public) treatment programmers targeting gaming addiction. Consequently, there is increasing focus upon online games when studying video game addiction.â₠¬ . Number of research experts from all around the globe began to explore various aspects of the problem and theories are now established in game addiction. Antonius, while elaborating this talk about Korean and western researchers, â€Å"Researcher report specifically that Massive Multiplayer Online Role Playing Games (MMORPGs) are the main culprits in cases of online video game addiction.... s where the initial form of this addiction and now multiplayer online games have emerged as the most recent form that need more attention, involvement and time. â€Å"In the 1980s, games such as Centipede, Space Invaders, Pac Man, and Donkey Kong were popularized. These were single-player games against the machine and getting good at the game only meant a high score and improvement of the gamers’ eye-hand coordination. By the 1990s, gaming evolved from single-player games to gaming experiences. Gamers could become immersed in a virtual world that they helped to create. Games such as Doom and Quake were introduced that allowed players to create new rooms, customize their characters, and specify the kinds of weapons used.† (Young, 356). The advancement in the online and offline gaming were very fast and the new richer gaming features attracted the attention of most Internet users. Last two decades have seen an outburst of these games with ever advancing lucid graphics and interactive features. Obviously the grown attention of our adolescents to these trends resulted in decreased attention around their surroundings and academic activities. They may even not watch where they going because their face is buried in a game. They might also lose grip with reality because in the games they can be or do anything they want. â€Å"There are also studies that have claimed that online gaming addiction may be addictive because of self-report accounts of very excessive use of up to 80h a week† (Griffiths et al., 205-216). However, Griffiths has argued that excessive activity and addictive activity are two very different things (although admittedly they do overlap) (Griffiths, 191-197). But according to Antonius, â€Å"the present study contributes to the debate on video game addiction by

Thursday, September 26, 2019

The Contemporary Issues in Marketing Essay Example | Topics and Well Written Essays - 4000 words

The Contemporary Issues in Marketing - Essay Example There are thousands of books for marketing in the recent time, but do all of these books say the same thing in a different manner? Or these books are not at all applicable in the real life? Well, this paper reveals the major contemporary issues of these marketing books in a descriptive manner. The great virtue of marketing management is, that it is bound to change and evolve over time, developing newer strategies and theories which may benefit the marketing of products, and ultimately help in improving human lives in the process. Such improvements and evolution of marketing concepts and theories; play a key role in enhancing the quality of our lives by making more and more products and services accessible to us. However, marketing is a huge functional entity which comprise of various branches. The contemporary issues of marketing include the manner in which products and services are marketed, in an ethical manner and the use of technology as a new-age marketing strategy. This paper w ill discuss all the contemporary issues which are important to improve the product. ... This paper will be focusing on all the aspects as well as issues related to contemporary marketing. Furthermore, other critical issues such as the traditional and modern marketing approaches as well as the involvement of the technologies; the ethical aspects of the Marketing are also discussed comprehensively, in this paper. This paper will help the reader to understand the contemporary definition and the approaches of marketing in the modern era. Introduction: There are thousands of books for marketing in the recent time, but do all of these books say the same thing in a different manner? Or these books are not at all applicable in the real life? Well, this paper reveals the major contemporary issues of these marketing books in a descriptive manner. The great virtue of marketing management is, that it is bound to change and evolve over time, developing newer strategies and theories which may benefit the marketing of products, and ultimately help in improving human lives in the proce ss. Such improvements and evolution of marketing concepts and theories; play a key role in enhancing the quality of our lives by making more and more products and services accessible to us. However, marketing is a huge functional entity which comprise of various branches. The contemporary issues of marketing include the manner in which products and services are marketed, in an ethical manner and the use of technology as a new-age marketing strategy. This paper will discuss all the contemporary issues which are important to improve the product. The concept of marketing and its components: Definition: Marketing is an age-old phenomenon and it comprises of various critical

Wednesday, September 25, 2019

Information Systems in Healthcare Essay Example | Topics and Well Written Essays - 1750 words

Information Systems in Healthcare - Essay Example This system helps in the constant connections between the suppliers and the manufacturers for better systematic process of the supplying and buying (Delpierre 408). This industry also includes the health care industry. In this case the basic requirement is the maintenance of the records of the thousands of the patients. In the past, decades ago, this maintenance was being done by the files and the traditional systems. The data of the patients includes their vitals ad their medical histories. This type of data needs constant up gradation. Traditionally for the up gradation, the hustle of the files and the papers had to be dealt with. With the introduction of the new information floe systems, which in the case of the health industry is knows as the electronic patient record, we see that the patient record maintenance has become ore and more convenient with the passing time. The electronic patient record means that the data and the information related to the patients is kept in the computers under the specific softwares which are comprehensive and easy enough o be maintained by the health practitioners. The electronic patient's record systems have been basically developed for the batter management and the administration that is needed in the health care facilities. These days the EPRs are being widely used in the western counties. The use of the EPRs is growing in the smaller clinical facilities however it has been seen that the EPRs have been difficult to incorporate in the larger health care facilities. The EPRs that are designed incorporate the small amount of information that is given to them. As we can see that the industries especially the health care facilities are the linked that are growing on the daily basis therefore the amount if the information that is needed to be stored is also increasing on the daily basis. With the amount the nature of the complexity o f the information is also increasing. This complexity has to be welcomed by the EPR systems that are used by the health care facilities these days (Elberg 203). The information flow in medicine The research has shown that the smaller health care facilities especially in Norway are dependent in the EPR systems for the maintenance of their patient's data and the information. The use of EPRs The purpose and the aim of the patient's medical record that is usually maintained by the health care facilities are to maintain the care of the patients. Generally y the medical record is always on related to an individual patient and it represents s the medical history of the patients and the recent medical case (Hassey 1402). There are some specifications that have to be met when the clinical data related to the patients has to be used. The specifications have been identified and they include that the medical data should be should be related to the individual patient and it should be able to help the medical health care provide to decide what treatment or therapy has to be g given to the patient. The medical data that is related to the patients is organized in the same form as it is done in the paper format however in a better manner. This helps the medical practitioner make and design the patients' clinical history leading to the therapy decisions. The EPR help the physicians in constantly updating their gained information with regards to the patients during the consultation process

Tuesday, September 24, 2019

Informative Speech about Apple Watch Essay Example | Topics and Well Written Essays - 750 words

Informative Speech about Apple Watch - Essay Example Apple watch work like the iPhone, it allows one communicate and connect with other people with apple watches. This watch is the best companion for people who need large print options, mono audio, and speech output among other accessibility options. Apple watch is Quadrangular in shape with curved edges. The apple watch is worn on the left wrist. The left edge has a speaker slot and across the â€Å"friends† button, the microphone slit can be seen. At the right edge, the top has a round digital crown while at the bottom an oval sided â€Å"friends† button. The top face contains a touch screen with a screen editing feature at the curved sides. The back face has a magnetic charger and sensor devices. Pin holes (two) on each side to allow detachment of bands by simply pressing on them. The apple watch is smooth and fans to wear on the wrist. It looks more of a piece of glass. The Digital interface is easy to operate, by reading the documentation one can easily set it up. Most actions are accomplished by either turning or pressing. The â€Å"friends† button is operated by pressing. Connecting the magnetic charger of other Company watches is complicated than the Apple watch. By the help of the magnet, the connection can be corrected by being moved to the required position, the sunken edge at the side helps one identify the correct charging area. The touch screen is sapphire-glass protected and has resolution features with colorful exploration making it a fashionable piece to wear while the features enable the use of gestures to communicate. I direct my talk into Apple and sport watch dimensions. The apple watch sport is much lighter and the best for outdoor. It has leather loop band and a rubber band to hold tight but smooth without causing possible injuries to your wrist during a walk out, in athletics or even in the gym. The sizes vary, 38 millimeters and 42 millimeters and one can choose what he/she feels attracted. The

Monday, September 23, 2019

Musical Chitty Chitty Bang Bang Movie Review Example | Topics and Well Written Essays - 750 words

Musical Chitty Chitty Bang Bang - Movie Review Example It's hard not to wince when Michael Ball, chubby and cheerful as inventor Caractacus Potts, puts his twins to bed with "a gentle breeze from Hushabye Mountain softly blows over Lullaby Bay" or when those kids fete Emma Williams's demure Truly with "when you're near us it's so delicious, you're the answer to our wishes", or when everybody is yearning for "someone to care for, someone to be near to, someone to do for, muddle through for". It's a very exciting an adventure, and it's a combination of a lot of tunes, the title track which is "our fine four-fendered friend" is extremely catchy, the other tones and songs in the musical are quite gloomy. Some of them are very long and drags in a few of the romantic scenes. The instruments used for the music was the piano and vocal with guitar chord symbols. This bright and bouncy tune from the film, Chitty Chitty Bang Bang offers all instruments an opportunity to play the melody. Violins I and II and Viola begin this familiar tune in unison with the Celli an octave lower. With the pick up to 29 - 36, the Basses and Celli are featured with the melody. This arrangement also has ample eighth and quarter note bowing variations (https://www.primamusic.com/InstrSearchResults3). Two musical numbers which are quite different f... This arrangement also has ample eighth and quarter note bowing variations (https://www.primamusic.com/InstrSearchResults3).Two musical numbers which are quite different from the rest when it comes to the utilization of musical instruments one of them is "Toot Sweets" because there are a huge number of flutes used in the song; and the theme of "Me Ol' Bamboo" is given a special touch by the xylophone. The song also includes Potts doing a Morris dance amid a troupe. ConclusionAll in all the entire musical Chitty Chitty Bang Bang gives a new meaning to musicals as there are a multitude of instruments being used . Each song is unique in its own way, and carries wizard of oz kind of touch. Thus it can be said that the music and instruments used in this musical is what made it a hit. Work Cited https://www.primamusic.com/InstrSearchResults3 retrieved on December 11

Sunday, September 22, 2019

Thorpe Parks history Essay Example for Free

Thorpe Parks history Essay In 1970, the site was an active gravel pit owned by Ready Mix Concrete and in 1971 work was granted for the construction of a 500 acre Water Park. Thunder River and its surrounding area were developed in 1987, and 1988 saw the opening of the 630 seat Palladium Theatre. In 1989 Canada Creek, incorporating Loggers Leap, was developed. Since 1991 many attractions have been added. In 1996, X:/No Way Out, the worlds first pitch dark, backward roller coaster was introduced and for two years running, in 1996 and 1997, Thorpe Park was voted the most Parent-Friendly leisure in the UK. Pearsons, who owned The Tussauds Group, bought Thorpe Park in 1998. On 19th October 1998 it was announced that Pearson had sold the Tussauds Group to Charterhouse Development Capital for i 352m. Europes first 4D Cinema experience, Pirates 4D was opened in 1999 and in 2000, Europes highest water ride, Tidal Wave was added to the excitement of Thorpe Park. The Tussauds Group Vision and Mission Vision: Entertaining People. Mission: To deliver real growth in profits to take Europes leading entertainment world-wide. The Marketing Department are a small team who work across both Thorpe Park and Chessington World of Adventures. It is the overall responsibility of the Marketing dept to ensure that the brand identities of the two Parks are maintained in all communication both on and off the Parks. They do this through first identifying the brand identity, target market, and visual representation of the brand, ie the logo. For Thorpe Park the target market is families with children over 12. Each year the marketing department will put a marketing plan together which covers the following areas: Product. Although almost with out exception a new attraction is launched each year, and the main launch communication will focus on that, general communication about the rest of the Park is required. Theme Parks provide a whole day out for the family and its not just bout the rides. The other attractions, places to eat, games, photography, the atmosphere all play an important part in delivering a great day out. Pricing. There is a complex pricing structure for the Park which looks to maximise the revenue the Park can achieve with its targeted number of visitors. Marketing will review the pricing each year and along with the finance department look at how the budgeted targets can be achieved through the pricing matrix. Advanced sales are important to the business so tickets booked in advance are discounted, also those booked via the Internet are further discounted as this is a more efficient way for us to produce the tickets. Advanced tickets reduce the queues at admissions as visitors already have their tickets and can go straight in to the Park. Promotion. Promotion of the Park happens via a number of different communication channels. Advertising. This is generally broken down into two areas; the creative production of the advert and then the choice of where to place that advert, TV, Radio, Press etc. For the year 2002 communication for Thorpe Park is the launch of the Worlds First 10 Looping Coaster, Colossus, targeting a young teen market. New adverts will be created for both TV and radio use. Promotions. Promotions are very import in incentivising visitors to come to the Park. The incentive is generally either a Buy One get One Free mechanic or a discount of the full adult or child price. Thorpe Park runs promotions on its own or in conjunction with the Tussauds Group, ie Tesco. Promotions are often run with a wide variety of retail and media partners, newspaper, or solus via a direct mail campaign to surrounding homes. Public Relations. This area is all about getting positive exposure in the media, TV, Radio and Press. This is generally achieved through issuing Press Releases and conducting interviews with journalists. Measuring the Success. Throughout the year, how the Park is doing against its financial targets is constantly reviewed, but in addition Marketing conducts ongoing research in to how the Park is performing on a daily basis. Questionnaires are handed out to visitors as they leave asking them to rank the rides experiences, eating places, how friendly and helpful the staff were, etc. This provides information on where things may be going wrong and how to put them right. New Media is a crucial area for involvement now and in the future. In addition to maintaining its own site: www. thorpepark. com, the Marketing department looks to exploit other opportunities for advertising, promotions and PR on other sites. Use of agencies. Thorpe Park uses a wide variety of agencies as they bring different areas of expertise and experience to the Park. We use and advertising agency to create the TV, Radio ads etc and also for all the design work for the Gate Map. The space for the TV, Radio slots etc is purchased by a media buying agency. We also use a Sales Promotion agency, PR agency and Internet design agencies. Some of these are different agencies to those used for Chessington World of Adventures. Corporate Hospitality makes it possible for businesses to entertain their guests at Thorpe Park. Thousands of corporate guests can be catered for at any one time, or even hire the whole Park for an evening. Education. An establishment like Thorpe Park offers the opportunity for students studying the leisure industry, business or animals to visit the Park and find out more about their subject. For this reason, it is possible for groups to incorporate an educational talk into their visit.

Saturday, September 21, 2019

Of Mice and Men Essay Example for Free

Of Mice and Men Essay Discuss the theme of exclusion in relation to one or more characters and how its presented in of Mice and Men In the novel, there is a strong link to the theme exclusion within the characters. Steinbeck presents this by describing the character in a certain way to make the reader aware of the social ranking and judgement, and does this by also giving the reader an idea of how the characters refer to each other and why this may portray exclusion and how. Crooks is a highly isolated and excluded character in the novel as the stable buck. We know as the reader that he is excluded from the moment he is introduced. This is first presented when Candy says â€Å"the stable bucks a nigger†. Using the term ‘nigger’ to describe the character tells us that there is a strong racial exclusion and that Crooks isn’t very socially high up. Steinbeck later then develops the exclusion of this character when Candy also says â€Å"the boss give him hell when he’s mad†. This just tells us that the Boss, who is much higher up than Crooks excludes him and makes his life ‘hell’. By this Steinbeck might mean that the Boss takes out all of his anger on Crooks because of his low status due to his race. He can be treated however by people that are at a higher status ranking than he is. In my opinion Crooks has the lowest social ranking and the most negative judgements compared to all the other characters who are excluded as even Candy refers to him simply as a â€Å"nigger†. Another character that is highly excluded is Curley’s wife. Right at the beginning of the novels George is describing Curley’s wife to Lennie listen to me you crazy bastard, he said fiercely. Don’t you even take a look at that bitch. I don’t care what she says and what she does. I see em’ poison before but I never seen no piece of jail bait worse than her, now leave her alone. † George is telling Lennie to stay away from her. Steinbeck uses an imperative where George is telling Lennie to ‘listen’ to what he is saying. Meaning itâ⠂¬â„¢s very important because he says it â€Å"fiercely† as he really wants Lennie to take on board what he has said. George is really quite horrible in that hes is describing Curley’s wife as a â€Å"bitch† and â€Å"poison. † There is derogatory language used here by Steinbeck to really ethicize how George is feeling. And they are insults, specifically to her. Steinbeck also uses slang from around the time that the book was written. George says that she is like â€Å"jail bait†. This is slang to describe somebody who gets other people into trouble, even by just going near them. Curley’s wife knows how all the other men feel about her nd she has ways of showing how she feels back. â€Å"she turned on him in scorn. â€Å"listen nigger†, she said. â€Å"you know what i can do if you open your trap? † for a moment she stood over him as though waiting for him to move so that she could whip him again she turned at last to the other two. † Here Curley’s wife is trying to seek attention from Crooks, Candy and Lennie. From this quote it shows e xclusion within all the characters. Curley’s wife is excluded as she is the only woman and nobody will speak to her. Also she gets no attention. The other three characters are excluded as all the other men have gone out from the ranch and they’ve been left behind. Steinbeck shows us that Curley’s wife reacts to how excluded she is as she has to turn to insulting people sp that she can feel above them and more powerful. Physically she also â€Å"stood over him†, to feel better about her self esteem and less worthless. An imperative is used to begin with also so she feels higher ranked than the men around her. Steinbeck represents her as a bully by being racist to Crooks and describing him as a â€Å"nigger†. But just let two of the guys get together an’ you won’t talk. Jus’ nothing but mad†. Here Candy and Crooks are being spoken to by Curley’s wife. She was speaking to Crooks, seeking for attention when Candy showed up and there was silence form both characters. She’s telling them that she has experienced things like this before obviously. As Curley’s wife says â€Å"the† guys it makes me think that she is describing them as objects and not as real people. We, as the reader can tell that she is getting more and more upset as we reach halfway through the passage. She shortens her words such as and to â€Å"an’ and just to â€Å"jus’†. This proves that she is losing her temper and patience as to why they will not talk to her. We can also tell this as her sentence structures are getting shorter as she goes on. This quote clearly promotes exclusion as nobody really wants to talk to Curley’s wife. This is because they believe that they will get into trouble if they do so. It also shows how much Curley’s wife is excluded. She’s being excluded from a black man and an old disabled man who are already excluded against.

Friday, September 20, 2019

People And Organisational Development

People And Organisational Development This paper deals with the various problems organizations face while implementing change. It looks at change both from the organizational point of view and the individuals perspective focusing more on the latter. It considers the various process and models involved in change management. The paper compromises gists of a case studies which is attached as an appendice. Finally the paper concludes by pointing out the drawbacks and offering suitable suggestions for the organization undergoing change taking into account the short term and long term benefits. NOTE: Case study summarized in appendix 1   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  CCC- Coxs Container Company   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚  BBC- Byfields Business College Introduction Change is a continuous process which every organization or individual undergoes at some point. Defining change management is sometimes a very complicated process. To find the exact definition to fit the purpose underpins the professionalism of the organization. Voropajev (1998) states change management as an integral process related to all internal and external factors in projects, influencing project changes. It also involves identification of possible changes already occurred and coordinated changes across the entire project. (Appendix) write out the 6 points in Voropajev BNET Business Dictionary best describes it by keeping it simple and states it as â€Å"the coordination of a structured period of transition from situation A to situation B in order to achieve lasting change within an organization.† To make it simpler we can describe it as the changes organizations perform to realize benefits or to develop a profit making business. Change is the requirement for competitive success. Change is not a simple process done overnight, it requires thoughtful planning and implementation and should involve consultation and involvement of all the people (stakeholders, employees, consumers) who are going to be affected by the change. Change management faces both internal, external factors and approaches related to projects. Hence managing change is a very important. Change is not a single action or initiative. It involves various theories underpinned by Cameron Green (2004) such as Organizational change Team Change Individual change Cultural change The core objective to be put forward is whether the organization is entitled for benefits due to the changes suggested and the dis-benefits the organization will face if the changes are not initiated. Change needs to be measurable, realistic and achievable for it to have an impact on the organization and individual. Burnes (2009) identified the two dominant managing change approaches as identifying the strengths and weakness of organizations, and situations they are designed to address. But even by applying this does not cover problems organizations face. Burnes (2009) also states that both planned and emergent changes have benefits both practically and theoretically but they neglect other approaches. So a framework built to fit change is a better option and making it flexible for future changes goes even further. The ADKAR model (Appendix) proposed by porsci () acts as a useful tool and when realized in a sequence of steps helps individuals and organizations to manage successful change. Many organizations used this to good effect and Jeff Hiatt (1998,2006) developed it further and prioritized on individuals when achieving change successful. Reasons for Changes Problems facing Coxs Container Company (CCC) Nearing retirement of Founder Managing Director High Market Competition Reduced margins Erica Wilson survey entirely on her own Fear of job cuts No training Change not consulted with employees Cultural issues Non co-operation of manager employees Addition of new consultant Lack of communication between top management employees 2/3 staff work in the production department Are people ready to change? What is the best strategy for change? What is the best leadership style Vermeulen (1997) Resistance to change We (human beings) have always constituted to the major share of resistance to change. The bulk of scientific evidence suggests that the more the individual is enabled to exercise control over his/her task and relates his efforts to his fellows it is lot more likely to gain a positive commitment. Paton James (2008) This shows a basis of a democratic government. A fair amount of disagreement and resistant is often seen in change because it is disruptive and stressful. Kotter and Schlesinger (1979) suggested four ways why people resist change Parochial or narrow-minded self-interest Misunderstanding Low tolerance to change Different assessments of the situation People tend to posses fixed ideas and follow certain rules which have worked well for them in the past. But due to advancement in technology, science and trends different organizations tend to be updated with the latest advancement which requires changes or perhaps even re-organising the way they work. Organizational personnels not adapting to this change face the 4 change resistance stated above by Kotter and Schlesinger. But the leader has to assess the situation before implementing the new changes. BBC CCC (Appendix) both dont indicate the assessment being carried out taking all stakeholders involved in the change. Who Performs the Change? A highly debated question is that not many people like change and the people making the decisions come in the firing line if it backfires. Habits are part of every persons life but is counterproductive when it deals with change. Change process or change curve evolves through number of mental phases. Denial Frustration Negotiating or bargaining Depression Acceptance Experimentation Discovery of delight Intergration Baekdal, Hansen, Todbjerg and Mikkelsen (2006) Leaders or managers are the people who initiate the change. As mentioned earlier by Cameron Green (2004) the various changes taking place usually the initiator plays a huge part. At BBCs (Appendix) the director forced changes which affected the work environment and a lot of resistance from employees was portrayed but it invariablelly brought down the performance. Two rather contrasting points to put forward both in BBC CCC the individuals accepted change and the individual repelled changes respectively. John l Thompson 73 Role of Leader in Change Management Leaders seem to infer the phrase change management as means of getting the organization to perform what they want. Cramm (2003) in her research article stress that this only affects the people. This could only lead to the lack of the vision not being migrated from the head of the leader to the hands of the employee. Even strategic planning can go to the drain if there is lack in vision. VISION  Ã‚  Ã‚  Ã‚  STRATEGY  Ã‚  Ã‚  Ã‚  IMPLEMENTATION Leaders need not possess single recommended style. Thompson (1997) Some are autocratic others democratic in the way they make their decisions. Each relies on different strengths such as planning and analyzing, some are intuitive and visionary. What exactly we need of leaders is going up to people and involving them as part of the process. Gaining Inputs Stakeholder views Likes Dislikes Cramm (2003) states that â€Å"true spirit of change management is enabling all employees to express and apply their knowledge in a way that benefits each of them and the organization.† Burnes (2009) also emphasis that employee empowerment as crucial to successful change, especially when there is attitude and culture involved. For this in turn leads us to motivation being an important criterion. He further compared three theories in order to understand employee involvement. Depth of Intervention Cognitive Dissonance Psychological Contract Burnes (2009) There are a few key aspects to be considered by leaders or managers who take on challenge of change. Recognizing group consent a major influence on willingness to change Convey and emphasize two trust Training a part of building process Allowing enough time for change Encourage people to adopt basic idea to fit the real world and them   Ã‚  Ã‚  Ã‚  Ã‚  Ã‚   Vermulen (1997) et al. Deal Kennedy (1988) The employees have to be convinced that this change is going to benefit them and is done taking into account the best interest of the organization and the employees. Fragmented leadership is a huge cause of outputs being brought down. There always is a need for a well structured plan to achieve transformation. Carr Littman (1990, p. 195) et al. Vermulen (1997) identified nine steps needed for successful cultural transformation process. Planning for cultural change Assessing the current state of quality culture Training managers and the workforce Management adopting and modeling the new behavior Making organizational and regulation changes that support quality action Redesign individual performance appraisal and monetary reward systems to reflect the principles of total quality management Changing budget practices Rewarding positive changes Using communication tools to reinforce TQM principles Hence the leader has to pay extensive attention to cultural change since it is a sensitive issue. Diagnosing and analyzing the organizations character will provide assessment of the strength and weakness. This can be further built upon. This makes the implementation a easier procedure to be carried out. Managing the Individual Culture Changing organizational structure can be done rather quickly but the cultural change is a long process and consumes time. Kanter (1992) et al Burnes (2009) The fact that many people or even teams are repulsive towards the word change is that they are worried if their individual roles and responsibilities would be affected. People are more suited towards performing actions which they are familiar with. Hence Cameron Green (2004) stress the fact that managing the individual and people within the organization is an important criteria. Thompson (1997) states that if culture and power is overlooked, implementation may not be possible. Baekdal, Hansen, Todbjerg and Mikkelsen (2006) state that change management is more about the people and higher efficiency does not come from working harder but from within. Higher efficiency comes from motivation, complete understanding for the entire process and self worth. This has to be focused on a large scale if the company is to improve. The strategic leader plays an important part in the culture of the organization. Attitudes and behavior of employees are affected as well as willingness to accept responsibilities and taking measured risks due to these changes. The culture of an organization is associated to the personality of the individual. Culture and communication cannot be separated and for this to be put in place common assumptions have to be made. Catwright et al Mullins (2005) sees culture as a system of management authority and states three ways employees react. They identify themselves with their organization accept its rules when it is the right thing to do. Internalize the organisations values when they believe they are right and They motivated to achieve the organization objectives Catwright et al Mullins (2005) There are many types of cultures seen in organizations which are cited in Mullins (2005) pg 892 893). But person culture plays as a huge part usually. It sometimes could be people getting together to agreeing with a certain system like the one of sharing cakes on Fridays at BBC. This atmosphere has worked well and has not hindered their success. But forced changes made by the new management has affected the working and led to inefficiencies. Every organization has its own unique culture and large organization posses a mix or cultures. Different people like working in different environments and they get more satisfied and this makes them happy which reflects on their performance. But Dean Kennedy et al Burnes (2005) categorise corporate cultures bearing two factors The degree of risk associated with the organisations activities and The speed at which organizations and their employees receive feedback on the success of decisions or strategies. Change Factors Free market competition is a driving source for organizations and individuals to innovate and change Communication communication strategy Involving people who are going to be directly affected by the changes is crucial and setting up a communication strategy is vital. This has immense effect on reducing the uncertainty people face and assures them of their involvement. By implementing this particular procedure the employees are draw into discussions and gives them the right to debate about the changes. This discussion can convince them why the change is needed rather than just being told to do changes which they really dont know why is being suggested. This can reduce anger, frustration etc being cultivated. This is best described in a mini case study cited in Burnes (2009) where the trade union convenor for NHS had problems with the top managements way of implementing change. Change was not consulted but ordered. This de-motivated the entire department and lack of staff support was evident. The situation seemed not like changing until the new chief executive taking the post on the very first day saw the problem and went to the head of the union. This was a huge step forward since it gave the union head and its employees the assurance of their involvement and them being heard out. This resulted in changes not being possible previously were possible now. It required only a little bit of courtesy and thought to initiate this step. This small win was a big step forward which contributed heavily to the change process. 500 words Management Union Meetings Having management union meetings to address the problems facing the organization and the drop in operational quality is needed. The fact that none of the changes have been discussed with the union is seen as a drawback. The management and the employees can come to mutual agreements and speak over conflicts which are hindering the changes from not being employed. Perhaps suggesting a few compensations to employees might work in favour of the management. Corbett (1994) Drawbacks of Change To every positive there is a negative. If change is not realized tendency to rely on a particular area is too strong and critical factor needed for success will not be built upon. In this every changing world change is the essence for success. Case study at McDonalds Thompson (1997) the smallest change such as change in menu also affects the people involved in making the food since they are accustomed to making the same previous menu. The motivation and moral is suppressed due to this change which will affect quality and time initially. But the organization is going to benefit so this change has to be realized. Forced change and accepted change are two changes which are not discussed often. Case Study Wave management Since over 2/3 of the companys employees work in production department and the fact that they have been working for the past 10 years, managing them to adapt to the changes is critical. Two main steps to put down are Involvement of employees in changes Finding ways to manage them Ezzamel, Green, Lilley Willmott (1995) state that organizations should be leaner, creative and adaptive. Bureaucracy hierarchical control have a lot of drawbacks. Having a network with a shared culture will make the employees committed to the core values of the organization which will bring down the cumbersome hierarchy and its cost. This is needed since there seems to be a vacuum when it comes to confrontation between top management and employees. This new wave management can lead to lot of future emphasis such as Problem-solve through participation Facilitate employee self-discipline Effectively develop HR Flexibly appreciate contingency ambiguity Ezzamel et al. (1995) Ezzamel et al. (1995) also state that managers are not required enforcing rules to control workforce. But this could lead to some problems with respect to disciplinary and motivation. Having cross-functional managers is a way to bring the top management and employees closer. This will bring self disciple as well as a constant monitoring process together which will benefit the organization. This eradicates functional specialism and boundary wjich are seen as obstacles for project management. Strategic management The steps mentioned below is probably the basic best process in achieving change. Planning to achieve the desired output needs a strategy to be implemented. Morgans (1986) et al. Burnes (2009) organizational metaphors 8 point description is good but many people rather prefer Johnsons Scholes (1993) et al. Some problems cannot be solved but only managed and adding value helps to manage change. Values such as awareness, responsibility, teamwork, tolerance and teamwork are supreme just as flexibility and change readiness. Specify time line Specifying the time line for the change to take place is often neglected by organizations. As seen from CCC or BBC case study (Appendix) there is no mention of time frame which does not help to achieve short term or long term wins. This could sometimes weaken the change process and become barriers for change management. Drawing time lines analyzing time lines are crucial to planning and implementation process. 500 words Remedies Motivation Engaging people Ways to make them understand (Educate Regulate them of the situation) Stats (projections) Positive attitude we are not victims, dont take it personal, global competition Get out of a comfort zone loss or opportunities Be a better player you fail company fails Re tool and re invent yourself einstien slogan Ask better questions + attitude Poor planning involve team communicate Dont see the point why will they want to change If ROI is not there then no company will be happy Motivation Manage change Setting Exampes Managing change is an important ingredient to achieving change. It is the responsibility of the management and many organizations fail to do so. There is no point blaming the workers. McCormic () states that effectively dealing with emotional response to change as a key criteria. Managers have their reasons to resist change. This may be due to the fact that they might feel that the change is not going to have effects or lack of trust in the management. Possible solution Top management needs to consider solutions from managers and them in turn from workers. People disagreeing must not be beaten down for their expressions. Top management must review the suggestions and analyze there is enough funds (Executive Sponsorship) to carry out the process if agreed. Open communication two way and honest opinions must be given Expectations must be robust and everyone must be aware of the change. Reporting system must be initiated on mutual grounds. By implementing these steps most managers will tend to be won over by the management and the employees will follow suit. Cultural effects on TQM Culture plays an important part in an organization involving every individual contributing to it and helps change over a period of time. Management plays the most important roles in achieving this transformation. Vermulen (1997) Vermulen (1997) identifies companys culture as major issue hindering TQM and change. Companies through is policies and day to day actions usually send signals defining what is important and proper which in turn helps employees act accordingly. If an audit could be carried out like questionnaires, personal interviews etc this can assess the situation and a feedback system would be created which helps gain commitment and awareness of the present situation. Vermulen (1997) states management must accept and follow accordingly even though there might be differences more than conformance. But what this does in the CCCs situation is that since 2/3 of the company employees work in the same department and are of similar cultural background. This is not always the solution. What effects change can bring STUDENT ID : 469131Page 8

Thursday, September 19, 2019

Essay --

In Bram Stoker’s Dracula and Charlotte Bronte’s Jane Eyre both examine the thematic element of the role of women in society. In the Victorian Era, women were held to very narrow gender roles. While the era was in midst of a drastic change regarding gender equality, towards a 'modern' concept of equality, the process was not achieved (Marsh). A women's place during the Victorian Era was meant to be in the home as a wife and a mother (Abrams). Like today, a women could either be considered pure or impure. A pure women would be considered quiet, passive and loyal whereas an impure woman would be considered a disgrace and expendable (Appell). Both Jane Eyre and Dracula have many of these elements in the characters. In Bronte's novel Jane Eyre, Jane is considered the ultimate image of a Victorian Era women where Bertha is the impure woman. In Dracula, Mina is the image of a Victorian Era women, much like Jane. Lucy, on the other hand, is considered an impure character. Thr ough the main characters in Jane Eyre and Dracula, the ideas of what a Victorian women should be, and the idea of what a women should not be are shown. With the lead character in Bronte's novel Jane Eyre, there is the ultimate image of a Victorian Era women. Jane is considered to be a plain, quiet, passive, and simple minded woman; yet she is intelligent and sophisticated. "if she were a nice, pretty child, one might compassionate her forlornness; but one really cannot care for such a little toad as that" (Bronte 22). The novel begins with Jane as a rebellious young girl reading a book, and being punished. "You have no business to take our books; you are a dependant, mama says; you have no money; your father left you none; you ought to beg, and not to live here ... ...torian Era. Bram Stoker uses Mina and Lucy, like Charlotte Bronte uses Jane and Bertha, to show the Victorian Era belief about the roles of women in society. The social construct of the time involved women to be inferior to men in all areas of life, with the exception of being a mother. Through Mina and Jane, Bram Stoker and Charlotte Bronte show the ideal Victorian woman. Whereas Lucy and Bertha are shown as the opposite of ideal, and in the end die to show the restore of order. Both, Jane Eyre and Dracula, have the same aspects of what defines a Victorian Era woman. It is shown, through Dracula, women can fall from their place in society and unless there is a man to put them back there is no hope for return. Through the main characters in Jane Eyre and Dracula, the ideas of what a Victorian women should be, and the idea of what a women should not be are shown. Essay -- In Bram Stoker’s Dracula and Charlotte Bronte’s Jane Eyre both examine the thematic element of the role of women in society. In the Victorian Era, women were held to very narrow gender roles. While the era was in midst of a drastic change regarding gender equality, towards a 'modern' concept of equality, the process was not achieved (Marsh). A women's place during the Victorian Era was meant to be in the home as a wife and a mother (Abrams). Like today, a women could either be considered pure or impure. A pure women would be considered quiet, passive and loyal whereas an impure woman would be considered a disgrace and expendable (Appell). Both Jane Eyre and Dracula have many of these elements in the characters. In Bronte's novel Jane Eyre, Jane is considered the ultimate image of a Victorian Era women where Bertha is the impure woman. In Dracula, Mina is the image of a Victorian Era women, much like Jane. Lucy, on the other hand, is considered an impure character. Thr ough the main characters in Jane Eyre and Dracula, the ideas of what a Victorian women should be, and the idea of what a women should not be are shown. With the lead character in Bronte's novel Jane Eyre, there is the ultimate image of a Victorian Era women. Jane is considered to be a plain, quiet, passive, and simple minded woman; yet she is intelligent and sophisticated. "if she were a nice, pretty child, one might compassionate her forlornness; but one really cannot care for such a little toad as that" (Bronte 22). The novel begins with Jane as a rebellious young girl reading a book, and being punished. "You have no business to take our books; you are a dependant, mama says; you have no money; your father left you none; you ought to beg, and not to live here ... ...torian Era. Bram Stoker uses Mina and Lucy, like Charlotte Bronte uses Jane and Bertha, to show the Victorian Era belief about the roles of women in society. The social construct of the time involved women to be inferior to men in all areas of life, with the exception of being a mother. Through Mina and Jane, Bram Stoker and Charlotte Bronte show the ideal Victorian woman. Whereas Lucy and Bertha are shown as the opposite of ideal, and in the end die to show the restore of order. Both, Jane Eyre and Dracula, have the same aspects of what defines a Victorian Era woman. It is shown, through Dracula, women can fall from their place in society and unless there is a man to put them back there is no hope for return. Through the main characters in Jane Eyre and Dracula, the ideas of what a Victorian women should be, and the idea of what a women should not be are shown.